Thursday, January 6

Buy-in, by John Kotter and Lorne A. Whitehead

Extract . . .

Ever had a brilliant idea that never quite came to fruition? This is the problem John Kotter - Harvard Business School professor and one of the world's foremost business thinkers - hopes to solve with his new book, 'Buy-in'. Kotter's basic thesis is that there's a limited number of ways in which good ideas get shot down - 24, he reckons, to be precise - and he and his co-author Lorne Whitehead have come up with specific ways to combat all of them.

Read more here
http://www.managementtoday.co.uk/books/1036901/books-buy-in-john-kotter-lorne-a-whitehead/

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